Sunless Tanning Lotion: The Professional Experience

Published: 02nd August 2011
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Applying a sunless tanning lotion professionally can be particularly beneficial to the client, because primarily, the professional will be able to see and reach the areas of the body the client couldn’t get to themselves. Application procedures of these lotions are predominantly the same as airbrush application.

First of all, you need to make sure your client has prepped their skin appropriately prior to their appointment. In addition, you need quality gloves so your palms won’t turn orange. You should allot enough time in their appointment for proper and thorough application and any drying time that is necessary.

It’s always a good idea to start with the back. Treat it like it’s an all-over body massage using a lotion. In this way, you will make sure to apply the sunless tanning lotion evenly and work it into the skin appropriately. After the back, including the back of the neck, do the buttocks and back of the legs accordingly. Don’t forget the sides of the legs and the inner thighs for even tanning. Do the arms absolutely separately, front, back and sides all in one shot. Then go to the front and repeat the process. When you get to the face, don’t forget the ears and apply the sunless tanning lotion sparingly because sunless tanners take particularly well to the facial area.


It is also a good idea to have a quality lotion on hand to blend the tanner to lighten its effect in particularly dry areas such as on the knees, elbows, tops of the feet, etc. You want to make sure that the tan looks natural so you want to blend and lighten the color appropriately.

When determining if you want to offer this lotion-based tanning service to your clients, you need to first consider if it’s a good idea economically. What is your target market now and will that target market increase by adding sunless tanning by lotion? Knowing this will allow you to face up-front costs appropriately. If it’s going to be too costly in the long-run, don’t do it. If you can see a potential profit from the addition of this service, add a few lotion options for your clients. If this works out, great! If it doesn’t, you will not have expended too much of your hard-earned money on a potentially risky endeavor.

Professional sunless tanning lotion sessions can be lucrative to the business owner if the appropriate market is found. Applying these lotions professionally, you can assure your clients, will be particularly beneficial because you will be able to get the areas that are generally missed by the self tanners out there, particularly the back. In addition, after a while you will become so talented at applying these lotions that you will just about be able to do it blind folded. If you do decide to go this route though, make sure you have a huge supply of gloves, quality products as well as a variety of products so that your clients will continue to come to you for all of their tanning needs.


Would you like to start your own spray on tan business? Learn more about spray tanning and how you can get started with a successful business of your own today at http://www.tanningbusiness.info.

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